With about 35’000 unique visitors and 115'000 page impressions per month, myScience.ch is the largest service-portal for researchers and academics in Switzerland.
| Unique visitors | 35‘000 per month |
| Number of page impressions | 115'000 per month |
| Average page impressions per visitor* | 3.3 |
| Average time spent on myScience.ch* | 3 min |
*Source: Google Analytics
| Size | Position | Price for 1000 Page Impressions (CPM) | Price per Week* | ||
|---|---|---|---|---|---|
| | CHF | € | CHF | € | |
| Full Banner 468x60 | center (top) | 20 | 15 | 575 | 423 |
| Skyscraper 160x600 | right (top) | 60 | 45 | 1725 | 1270 |
| Button 160x90 | left/right | 10 | 7.5 | 287 | 211 |
*One week corresponds to at least 28'750 page impressions and 8'750 unique visitors.
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Note
You pay only per page impression, i.e. how many times a page containing your ad has been visited. If you publish for example a button during one week, your ad is seen by at least 7500 persons.Conditions
Ads on myScience.ch can be targeted by:
About two third of advertisers say that online advertising has a positive effect on customer acquisition, sales, intent to purchase, and brand awareness and that online advertising is important (Source: European Interactive Advertising Association). One automotive company is quoted saying: "[The best about Internet advertising is] the ability to target individuals and offer a deeper brand experience than a 30 sec TV ad can do."
Furthermore, a new study proves that online advertising has an effect even when users do not click the ads (read more).
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